United Perfumes develops and markets international brands under licence. By mixing our different skills and contacts within our organisation, we are able to bring high business acumen with a complete understanding of the niche fragrance and luxury goods market.

Anya Hindmarch Smells

Working closley with Anya Hindmarch, United Perfumes developed and holds the license for Anya Hindmarch Smells. Launched in October 2017, this range can now be found in luxury retailers globally. Bringing together Anya Hindmarch's playfulness and dedication to craftsmanship with United Perfumes know-how and expertise in the luxury home fragrance field, this range of Smells recreate the everyday in an extraordinary way.

Fornasetti Profumi

In 2007 United Perfumes aquired the global licence to create and distribute Fornasetti Profumi from iconic Italian design company Fornasetti. A dream of Piero and Barnaba Fornasetti was to bring their art into the world of fragrances. With our help the bespoke Profumi range captures the imagination and transforms the world of luxury home fragrances into iconic decorative objects.

Clients & Projects

Throughout the years we have worked with world reknowned clients, and created bespoke projects to suit their needs. From licensing to distribution and consulting, we have built trusted partnerships with our clients, bringing together commercial excellence with the knowledge of the luxury home and fragrance industry.


We work with inspirational, speciality brands who understand that a profitable and sustainable business is based on a selective retailer network complementing a brand with a unique and different voice. Our focus is based on nurturing and growing our brands at the right pace. We aim for the long-term and we build relationships with like-minded retailers who appreciate that their consumers want brands and products that stand out from the crowd.

About Distribution


We undertake private commission projects in which we create fragrance and fragrance products for international brands as well as individuals.

About Consulting